400% Customer Surge:

This Ex-Lecturer's Secret to Exploding Business Growth.

“The whole business coaching experience was amazing and the coaches and staff at RWC couldn't have been nicer. I felt very welcome and listened to by Esther my knowledgeable and attentive coach. She opened doors and gave me confidence, so I would 100% recommend this service to others.” - Suzanne

Case Study with Suzanne allies from core Mental Health

To summarise:

  • Her business saw explosive growth, with a 400% increase in customers and overall strength score up 113%.

  • She gained confidence using social media and built a strong marketing plan for her training courses.

The problem she faced as a business owner

Suzanne’s business offers counselling to people in the community particularly helping those struggling with anxiety. 

When Suzanne began her one-to-one business coaching with Real World Consultancy her main goals were:

  • To broaden her service offering to local organisations and schools

  • Create a marketing plan for her training courses

  • Feel more confident using social media

  • Feel more confident as a Business Owner

How we helped

At the outset, Suzanne’s Business Strength Analyser score was 30%. This is an amalgamation of scores for products and services, sales, customers, strategy, team, finance, technology, formalities, and wider impact.  Her score as a business owner was 47.5%, this includes her scores for confidence as a business owner, satisfaction with business, work/life balance and being focused and productive.

 

During the coaching sessions, we focused on creating a marketing plan for Suzanne’s courses including the benefits of blogging, using different online platforms and networking to build the know, like and trust factors plus much more.

The Results

By the end of the programme, Suzanne’s marketing strategy was being implemented and she had grown in confidence using social media. Suzanne can now confidently:

  • Set up Mailchimp/Mailerlite for newsletters

  • Has developed a networking strategy

  • Taken on video training ready to tackle social media content

  • Learnt to create blogs for her website

At the end of the Business Coaching support, our clients retake the Business Strengths Analyzer to reveal the final effects that Business Coaching has had on the business.

Suzanne’s scores had increased in every category with an overall increase of 117%. Of particular note were customers (increased 400%) strategy (+93%) and sales (+72%). 

In terms of her personal business owner strengths these had boosted by an average of 300% in each of the four categories, (confidence as a business owner, satisfaction with business, work/life balance and being focused and productive.)

Keen to receive funded business coaching for your Worcestershire-based business in 2024?

The specialist coaching support for businesses offered by Real World Consultancy can help you to establish a strong foundation, help empower you to make informed decisions and guide your business to develop and grow.

 

Funded business coaching is available to businesses in Worcestershire who have been trading for less than 3 years and will be delivered as bespoke one-to-one support either face-to-face or remotely, whatever suits you best.

 

This project is part-funded by the UK government through the UK Shared Prosperity Fund, Bromsgrove District Council, Malvern Hills District Council, Redditch Borough Council, Worcester City Council, Wychavon District Council and Wyre Forest District Council and Worcestershire County Council. 

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